Beamish Museum is England’s largest open air museum, telling the story of life in North East England during the 1820s, 1900s and 1940s.
Set in a 350-acre site of beautiful Durham countryside, the living, working museum is brought to life by dedicated volunteers and staff who dress and act the part. With well over 600,000 visitors annually, Beamish is a huge success and magical place.
Brief: Collaborating with brand and design agency TwentySeven, I worked closely with Beamish to produce marketing material aimed at securing significant investment for a major project known as “Remaking Beamish”.
This commercial photography project was to provide a tangible vision for the plans.
The biggest challenge was to produce photographs of things that didn’t yet exist! Using what Beamish had available in terms of locations, settings, people and props, we had to get creative to achieve a range of photographs to simulate Beamish’s plans for new visitor experiences, including, among many other attractions, an entire 1950s town.
Update: Beamish secured funding to the tune of £10.9million from the Heritage Lottery Fund – the largest single investment ever seen at Beamish.